Ligia has more than 20 years of experience in the non-profit sector in Canada and internationally having raised funds for small and medium-sized charities and large NGOs. As a fundraising strategist, she has done developed fundraising programs focused on donor acquisition, retention, conversion, middle and major gifts, grants and foundations and now specializes in legacy giving. Ligia is also a PhD candidate at the University of Kent where she’s researching national legacy marketing campaigns. She brings her extensive knowledge of the Canadian non-profit sector as Executive Director of the Chapel & York Canada Foundation, as well as her vast international fundraising experience as Director of International Fundraising Services.